Cameron, I'm pleased the print magazine readership is increasing, and any discussion about forums, blogs etc has to be made with that fact in mind. For starters I hope the website usage is increasing in line with the increase in magazine readership.
Personally I think that as consumers we might be a little complacent about forums, blogs etc. I think we are extremely lucky to live in an age where such technology is available, but also extremely lucky to live in a society which allows such open communication. For that reason I'm quite happy to voice an opinion, however unpopular it might be, because again and again I've come away from forum discussions having learned something very useful. The open frankness of the forum just doesn't seem possible in "real life" - perhaps our behaviour is to conditioned in "real life".
I say "forum" and not "blog" or "Facebook" because the forum is quite a level playing field. You and I have had the odd forum disagreement over the years, and for my part I find such disagreements very constructive - I either have to adopt your viewpoint or think very hard about my own viewpoint if I want to keep it. There's no way we'd have such disagreements in "real life", or if we did our reactions would be defensive, and not constructive.
The same is true of a blog. One doesn't get the same level of constructive discussion on a blog. For starters the comments are usually laid out in a different format to the original blog post - the fact that they look different - usually less prominent - gives them a different value. But in any case, the person making a comment has the feeling that he/she is in somebody else's space.
Not only does the forum's democracy appeal to me more than the one-sidedness of the blog (and presumably Facebook and Twitter), but I think that such polarisation is dangerous. For instance, there's a strong argument that Robert Peston's blog brought about the nationalisation of Bradford & Bingley, despite the bank being solvent.
The other advantage of forums is that they're largely consumer generated, whereas blogs put more demand on you three - unless you just recycle stories that have been in the magazine, which isn't of much interest to those of us who have already read the magazine.
John